Richard Rosenman

Richard Rosenman is a 3D animation / motion graphics creative director and software developer.

He has over 25 years of work experience in the national and international animation, motion graphics, video and film industry. He has directed hundreds of award-winning projects in combination with top creative agencies for various platforms including film, print, web and broadcast. He has worked with some of the world’s top brands including Ford, Pepsi, Kraft and Disney, alongside reputable agencies such as BBDO, Ogilvy, Y&R, DDB, JWT, Cossette, Leo Burnett, McCann, Saatchi, Huge, Taxi, and more.

Richard is the CEO and creative director of Hatch Studios, a full-service animation and motion graphics production studio located in downtown Toronto, Canada. Since 2006, Hatch Studios has produced a steady flow of cutting-edge content for small and large agencies and businesses across North America.

Richard develops cutting-edge computer graphics software, including Photoshop plugins and After Effects Plugins currently being used by artists, designers and photographers world-wide. He provides a wide range of free and commercial plugins, many of which have become industry standards among reputable production studios.

In 1997, Richard worked at Topix VFX for over 3 years, initially as an animator and eventually as a creative director. With the assistance of his talented CG team, he produced numerous computer-generated commercials in combination with various top advertising agencies.

In 1997-2000, Richard also taught both the Animation Fundamentals and Designing for Animation courses at the International Academy of Design in an effort to contribute to others what many had contributed to him.

In 2000, Richard worked at Red Rover Studios for over 6 years, as a creative director running and managing the 3D animation department. The impressive work coming from the studio under his direction soon garnered global attention and led to explosive growth.

In 2003, Richard co-directed Plumber, a 5 minute, fully-computer generated short film produced in association with BravoFACT that won numerous festival awards, including landing a Best Short Animation nomination at the 2004 British Academy awards.

In 2004, Richard developed a series of Photoshop plugins capable of producing specialized creative effects. These plugins were released as a freeware contribution to the digital design industry and were immediately adopted by thousands of digital artists, designers and photographers world-wide. To this day, the plugins have continued expanding in features and versions, having become one of Photoshop’s top must-have plugin collections.

In 2005, Richard co-developed DOF PRO (Depth Of Field Generator PRO), a powerful Adobe Photoshop filter capable of delivering high quality, sophisticated depth of field and Bokeh effects quickly and efficiently as a post process. Currently in it’s 5th version, DOF PRO has become one of the most powerful and best selling DOF post-processors in the industry used by professional artists and studios world-wide.

In 2006, Richard opened the doors of Hatch Studios, a full-service animation and motion graphics production studio located in downtown Toronto, Canada, still successfully operating. The goal: to continue producing cutting-edge 2D & 3D animation and motion graphics for print, broadcast and film.

In 2006, Richard co-developed the now-defunct The Sphere Project, a 3D community website dedicated to the evolution of technical and creative 3D sphere design. The purpose was simple: to create the most captivating and visually appealing sphere from a provided 3D scene, using a 3D program and renderer of choice. The site was an instant success reaching half a million hits a day and featuring thousands of contributions from 3D artists around the world.

In 2007, Richard co-developed the now-defunct Pixila.com, a full-featured professional artist portfolio site suitable for artists in any creative industry, all 100% free. Pixila received extremely positive feedback from digital and traditional artists, photographers, designers, architects and sculptors all over the world.

In 2008, Richard developed the now-defunct Greeblelicious.com, a 3D community website dedicated to the creative exploration of Greeble artistry. Greeblelicious made a huge splash in the 3D community, featuring stunning Greeble artwork contributed by 3D artists world-wide.

In 2009, Richard developed Lumiere, a must-have Photoshop filter capable of generating high quality, advanced camera glow effects as a post process. Since it’s initial release, Lumiere has been adopted by professional digital artists, designers and photographers world-wide.

In 2010, Richard became heavily involved in computer generated fractal imagery and has since developed numerous fractal generation filters such as Barnsley Fern Fractal, Diffusion Limited Aggregation, Fractal Flames, Lorenz Attractor, Peter De Jong Attractor, and Sierpinski Triangle. In addition, Richard has developed a powerful Mandelbrot set filter called Fractus with unique image mapping capabilities as well as a sophisticated Buddhabrot / Nebulabrot generator called Buddhabrot featuring experimental color mapping techniques. Moving onto 3D fractals, Richard produced an extraordinary set of 3D fractal prints. Finally, Richard experimented with the Mandelbulb fractal and produced a crude but functional Mandelbulb rendering engine.

In 2011, Richard developed MBL PRO (Motion Blur Lab PRO), a unique Photoshop filter capable of producing high-quality, multi-directional and variable-strength motion blur effects quickly and efficiently using motion vectors. MBL PRO is a one-of-a-kind filter and due to it’s unique features, MBL PRO has been adopted by professional digital artists, designers and photographers world-wide.

In 2015, Richard developed Ultraflares, arguably the most powerful and sophisticated lens flare solution for Adobe Photoshop and compatible hosts. Backed by over a year and a half of research and development, Ultraflares boasts some of the most advanced and realistic lens flare features available today. Ultraflares is the definitive solution for any hobbyist or professional digital artist, designer or photographer demanding cutting-edge, high-quality lens flares and light effects.

In 2015, Richard launched the now-defunct CGPlugins.com (Computer Graphics Plugins), a website designed for developers to promote their computer-graphics related plugins & scripts, for free, so as to draw attention, improve product visibility and increase SEO ranking through linking to their official product homepage. For users, it served as a massive repository of the world’s greatest CG software collection, all housed under one roof.

In 2016, Richard taught the Character Animation course at Centennial College for over a year, in an effort to contribute to others what many had contributed to him.

In 2016, Richard released Lattice, a unique and incredibly powerful particle based procedural lattice structure generator for Photoshop. Lattice was designed for the development of abstract generative design by designers, illustrators and digital artists.

In 2017, Richard released Image Light Leaks Vol. 1, Image Light Leaks Vol. 2, and Image Light Leaks Vol. 3, a massive collection of 4K real light leak images for stock footage.

In 2017, Richard released DOF PRO v5.0, the undisputed leader in photorealistic depth of field effects for Adobe Photoshop and compatible hosts. With over 12 years of industry-proven performance under its belt since its first release in 2005, DOF PRO v5.0 has had its core functionality greatly expanded and now includes some absolutely killer technology not previously available in any other depth of field processor.

In 2018, Richard released Long Shadow, a powerful plugin for generating flat, graphic shadows easily within Adobe Photoshop. Unlike virtually all other long shadow generators in the current market, long shadow is a natively-compiled plugin meaning it’s fast and fully-integrated within Adobe Photoshop.

In 2018, Richard released Ultraflares Flarepack Vol. 1, Ultraflares Flarepack Vol. 2, and Ultraflares Flarepack Vol. 3, a collection of 90 additional high quality flare presets for Ultraflares.

In 2019, Richard released Electra, a powerful Photoshop plugin for generating electric rays, lightning bolts, electrical charges, power currents and much more. Electra is fast, packs a rich feature-set and is fully-integrated within Adobe Photoshop.

In 2019, Richard released Particle Projection, a powerful After Effects plugin for generating complex particle arrays projected through the use of a displacement layer. This is the first of many forthcoming plugins developed for After Effects.

In 2020, Richard released DOF PRO AE, an extremely powerful After Effects plugin for generating complex & photorealistic depth of field effects through the use of a depth map. DOF PRO AE is a more advanced and powerful port of the popular DOF PRO PS plugin.

In 2020, Richard released Palette Mapper, an exciting plugin for Adobe After Effects that extracts the color palette from a video sequence on a frame-by-frame basis and maps it horizontally into an image using vertical lines.

In 2021, Richard released Motion Mosaic, an exciting plugin for Adobe After Effects that generates a mosaic using a displacement and icon layer.

In 2022, Richard dove head-first into Midjourney, one of the world’s first generative artificial intelligence (AI) image generators, becoming one of the pioneers in understanding how to benefit from this exciting technology in a creative production environment. Richard’s Midjourney AI image portfolio can be seen on Artstation.

In 2023, Richard’s AI experience expanded into Adobe’s Firefly, another powerful generative AI image model currently in beta. Richard’s Firefly AI image portfolio can be seen on Artstation.